For Retailers

Know Your Margins Before the Product Hits the Shelf

Set your shelf price, work backwards to FOB, and understand every margin in between.

Start Pricing Free → All Features

Everything a retailer needs to price with confidence

Tools designed for buyers, category managers, and store owners in the three-tier system.

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Reverse Pricing Mode

Set your target retail price and work backwards through the three-tier chain to find your required FOB. Know your margins before you buy.

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Per-Pack Retail Pricing

See retail pricing per pack and per unit for every SKU. Compare shelf prices across pack formats instantly.

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Margin Benchmarking

Compare your retail margins against industry standards. Spot under-performing SKUs and optimize your product mix.

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Category Portfolio Views

Organize your brands by type — beer, wine, spirits, and more. See margin analytics by beverage category.

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Multi-Brand Management

Track pricing from multiple distributors in one place. Compare FOB prices across suppliers for the same category.

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Export to Any Format

Download your pricing analysis as CSV, Excel, or PDF. Share reports with your team or buying group.

Start understanding your retail margins today.

Open the calculator, set your target shelf price, and see every margin in the chain. Free, instant, no signup required.

Open the Calculator →